Why advertise on TV?
BUILD YOUR BRAND -
In the customer's mind, television advertising creates awareness of your product, service,
company and most importantly, your BRAND. In this world of constant media messages,
it has never been more important to separate your company from the rest of the pack,
and TV advertising makes the most vivid impression at a bargain "cost per impression."
SEE IT, HEAR IT, REMEMBER IT -
Studies on learning and memory reveal that repetition with both sound and visual input
is the best way to ensure that a concept (such as your product) is remembered.
TV advertising consistently offers both full motion images and stereo sound all seen and
heard on the biggest screen in the household.
TV TELLS CUSTOMERS YOU'RE SERIOUS AND SUCCESSFUL -
Advertising on TV tells your customers that your business is legitimate, substantial,
and stable. It says you are proud of your business and want the world to know about it.
TV advertisers gain positive notoriety in the communities they serve and being seen on
TV builds the community's trust in you. TV advertising places a business in a class with
the most successful businesses in the community. Television conveys "stardom" upon
advertisers in a way that no other media can.
MEASURABLE RESULTS -
They've been measuring TV viewership since the dawn of,.......well, television.
Thanks to many ratings companies and other TV viewership measurement agencies,
TV offers excellent methods for understanding audience demographics. The age, sex,
income and interests of TV viewers are easily tracked without collecting the personal
details required for online marketing... and customers can be reached just as cheaply
with effective, creative TV advertising.
Contact Us for further information...